Introducing bloom's go-local initiative.
Australian born and NYC raised, bloom® builds baby products you wish you had as a kid.
While the majority of our line is made overseas, we are strongly committed to supporting local designers and businesses. As part of the first installment of our go-local initiative, we are excited to announce our collaboration with Brooklyn-based, Winter Water Factory.
Winter Water Factory (WWF) is a local design and manufacturing company specializing in screen printed textiles and organic kids' clothing. Fresh, bold, and contemporary textile prints are the signature of WWF. Our choice to partner with WWF was simple, every item is crafted from 100% certified organic cotton and is made in the USA—from the fabric to the final stitch.
WHY MADE IN USA?
WWF do everything they can to manufacture their items within the local community, creating jobs for the people around us. They consolidated all of their cut-and-sew operations to a factory just a hop skip and jump from our US headquarters on the Bowery in NYC.
Producing within the United States keeps jobs and craftsmanship alive and helps to enforce ethical manufacturing. United States labor laws restrict unethical 'sweatshop' conditions and promotes responsible business practices such as paying workers a livable wage and providing safe and fair working conditions.
Reducing the ecological footprint across the entire consumer chain is a goal of our process as well. Producing products locally helps us reduce our shipping, packaging and waste output.
WHY ORGANIC?
Winter Water Factory is built on core values of promoting sustainability and manufacturing ethics, beginning with the raw materials.
Conventionally-grown cotton is widely considered to be the world's dirtiest crop. Hazards of conventional cotton range from using dangerous pesticides to contamination of drinking wells. Organic cotton, on the other hand, advocates safe and sustainable farming practices. To be labeled as "organic," cotton must meet strict federal regulations.
For more information, visit the Organic Trade Association website.
We’re excited to launch our first go-local initiative with WWF. We hope you enjoy the additions to the bloom line.
